Influencer Marketer & Creative Coordinator - Guernsey

Part-Time, In-House

Salary: Dependent on experience
Location: Guernsey (applicants must have the right to work in Guernsey)
Hours: Minimum two full days per week in-office (flexible arrangement)
Department: Marketing
Reports to: Head of Marketing

Role Overview

Catherine Best is a respected and growing luxury jewellery brand, rooted in fine craftsmanship and a genuine sense of place. We are looking for an Influencer Marketer and Creative Coordinator to join our in-house marketing team, based in Guernsey. This is a hands-on, part-time, ownership led role sitting at the centre of our influencer programme and supporting creative production across photoshoots and video content.

The right person brings at least two years of proven influencer marketing experience: outreach, relationship building, campaign execution and performance reporting. Alongside this, a practical understanding of shoot production will be essential and confident video editing skills a bonus.

The right person is strategically minded and creatively driven, equally at home negotiating a creator brief and selecting pieces for a campaign shoot.

Key Responsibilities

Influencer Marketing — Primary Focus

  • Lead the influencer marketing strategy in collaboration with the Head of Marketing
  • Own the end-to-end influencer process: research, outreach, briefing, contracting, gifting, content approval and delivery
  • Identify and build relationships with creators who genuinely reflect the values and aesthetic of Catherine Best
  • Maintain an active, curated roster of influencer partners across relevant tiers, from micro to established voices
  • Manage influencer content calendars, ensuring deliverables align with campaign timelines
  • Track and report on influencer campaign performance, content output and ROI, presenting insights to the Head of Marketing
  • Stay informed on platform developments, creator trends and emerging voices relevant to the luxury jewellery and lifestyle space
  • Support the development of paid partnership frameworks and gifting programmes

Photoshoots & Creative Production — Secondary Focus

  • Source, brief and book models for campaign and content shoots

Select and prepare jewellery for shoots, ensuring every piece is presented to the highest standard

  • Coordinate shoot logistics: schedules, call sheets, locations, props and styling
  • Support on set throughout shoot days as a key point of contact

Video & Digital Content

  • Edit video content from shoots for use across social, digital and campaign channels
  • Adapt and reformat assets for different platforms, Instagram, TikTok, web and paid
  • Help organise, tag and manage the wider visual content library

Campaign & Wider Marketing Support

  • Contribute creative ideas for social content, influencer activations and seasonal campaigns
  • Assist with copywriting across social, email and web where needed
  • Support in-store and external events when required
  • Help manage shoot schedules, timelines and the wider marketing calendar
  • Liaise with external suppliers and partners as needed

Skills & Experience

The following are required for this role:

  • 2+ years of demonstrable influencer marketing experience, outreach, relationship management, campaign execution and performance reporting
  • A proven track record of building and managing creator partnerships, ideally within fashion, jewellery, lifestyle or luxury
  • Experience managing influencer gifting programmes, paid partnerships and content briefingConfident video editor, with proficiency in Adobe Premiere Pro, Final Cut Pro or similar
  • Proficiency in Adobe Photoshop
  • Hands-on experience supporting or running photoshoots, including model coordination, jewellery or product preparation, and on-set logistics
  • Exceptional organisational skills and meticulous attention to detail
  • Confident communicator, comfortable liaising with creators, models, photographers and external partners
  • A genuine eye for styling, composition and brand aesthetics
  • Copywriting ability with a clear understanding of brand tone
  • Proactive interest in adopting AI solutions to streamline systems and support smarter, more efficient ways of working

Advantageous:

  • Interest in fine jewellery, fashion or luxury brands
  • Experience with influencer management platforms or analytics tools
  • Video shooting skills are welcomed

Role Benefits

  • A central, creative role at the heart of a respected and growing luxury jewellery brand
  • Real ownership of the influencer programme and direct influence on brand reach and engagement
  • Generous staff discount across our products
  • A collaborative, supportive team environment
  • Ongoing development and the opportunity to grow your role as the business evolves
  • Exposure to wider marketing strategy and channels over time

How to Apply

Please submit your CV along with a cover letter outlining your suitability for the role to Penelope Freeman penelope@catherinebest.com